Vydavateľstvo: Rockport | Čarovná polička

Elements is the second volume in the 'Architecture in Detail' series, which presents a collection of new projects in which the designer's ideas are evident in the minor moments of space, such as the curve of a handrail, the profile of a cabinet, the form and texture of a wall. The images feature staircases to doors and windows, all used to shape a broad variety of residential, commercial, and institutional…

Kevin Budelmann, Yang Kim, Curt Wozniak Essential Elements for Brand Identity EN

Design terms are often used inconsistently - or just as bad, interchangeably. This leads to confusion for designers as well as clients. New in paperback, Essential Elements for Brand Identity lays a foundation for brand building, defining the tools and building blocks, and illustrating the construction of strong brands through examples of world-class design. It is a one-stop reference for connecting visual design…

Maite Lafuente Essential Fashion Illustration EN

Marie Lafuente has been giving fashion illustration classes for several years. Finding no suitable manual for her students, she gradually gathered her teaching material into a book, which has now become the invaluable Essential Fashion Design. The aim of the book is to submerge readers in the world of fashion illustration. The first section shows how to draw a human figure: the body, the head and face, arms and…

Estel Vilaseca Essential Fashion Illustration: Color and Medium EN

From the first rough sketch pursuing the development of an idea into fabric choice and draping style, fashion design is an exercise in imagination and problem solving. When it comes to documenting the evolution of fashion as culture, we could safely say that illustration has become fashion design’s number one ambassador, covering a visual timeline of materials, techniques and styles that have graced the fashion…

Loreto Binvignat Streeter Essential Fashion Illustration: Digital EN

Essential Digital Fashion Illustration is a complete, in-depth tutorial that guides readers step-by-step through the digital techniques typically employed in fashion design and illustration. Through dozens of practical exercises, readers improve their skills using tools such as graphics tablets, scanners, cameras, Adobe Photoshop and Adobe Illustrator, vectorizing, adding color, and applying textures, transparencies…

Chidy Wayne Essential Fashion Illustration: Men EN

First-hand experience and passion for fashion illustration were the driving forces behind the creation of Essential Fashion Illustration: Men. The first half of the book focuses on technical drawings of the human body. The second half then branches out to fashion illustration using media such as watercolor, pastels, acrylics, and pencils. Essential Fashion Illustration: Men is both a didactic tool and a base from…

Maite Lafuente Essential Fashion Illustrations: Details EN

This book describes techniques for illustrating fashion details (referred to as flat or technical drawings). The details cover jackets, overcoats, trousers, skirts, shirts, blouses, dresses, knitted styles, accessories, foot wear, hats, bags, and sport shoes, with special attention to how clothing hangs, moves, and folds when being worn. Each chapter starts with an introduction, followed by images and explanatory…

Maite Lafuente Essential Fashion Illustrations: Poses EN

This comprehensive reference provides hands-on techniques for created posed figures for fashion illustration. The first section illustrates various examples of nude and semi-nude poses (male and female). Later chapters illustrate the same poses wearing sportswear, sleepwear, dresses, suits, trousers, and casual and evening wear. The poses in each chapter are organized to show a progression including seated model …

Fantastic Folders and Exceptional Envelopes EN

Every graphic designer works diligently to make his or her creative impressions exceptional and long lasting. Achieving this goal can make first impressions extremely important. Every aspect of a piece must be thoughtful and well laid out to communicate the pertinent information and, most importantly, draw attention. Whether working on a full-blown media kit or a custom envelope, the packaging is what sets the tone…

Ana Labudovic, Nenad Vukusic Field Guide EN

This is the first and most complete handbook for the aspiring graphic designer. Fully illustrated with both contemporary and historical references, this book provides up and coming designers with all the practical insight they need to make it in the world of graphic design. From how to be more creative and how to stay on top creatively to the ins and outs of running a design business to the challenges of working in…

Mary Shelley Frankenstein

Celebrating the bicentennial anniversary of Mary Shelley's original 1818 version, Rockport Publisher's Classics Reimagined series presents this beautiful deluxe edition. The 248-page hardcover book features an 8 page vellum insert detailing the doctor's designs, and a stunning, full bleed, double gatefold image of the monster. Finished with printed endpapers and painted book block, this masterpiece volume is perfect…

Mac Cato Go Logo, A Handbook to the Art of Global Branding EN

Unique among branding or creative guideline books, this book examines the enormous influence of both commercial persuasion and societal persuasion branding—and looks closely at the crucial role creative brand warriors play in building and sustaining winning designs. A primary focus is on exploring what it takes to be a successful creative in the global branding wars as defined by the 12 branding determinants. Global…

Graphic Design America 3 EN

The latest installment in Rockport's Graphic Design America series is sure to top the previous two best-selling volumes. Like its predecessors, Graphic Design America 3 profiles more than 35 of the graphic designers and graphic design firms in the United States. The work being produced in America is wonderful, varied and influential around the globe, which is the reason for the success of the first two books. Each…

Armin Vit, Bryony Gomez-Palacio Graphic Design, Referenced EN

Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: principles…

Jennifer and Kenneth Visocky O'Grady Graphic Designer's Research Manual EN

Doing research can make all the difference between a great design and a good design. Most experienced designers would quantify this “legwork” with the term research. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although…

Steven Heller Graphic Style Lab EN

Graphic Style Lab is a lively and playful approach to discovering different design styles. This guidebook is full of experimental design projects that cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles. You'll also discover how lettering, type and typography often define style. Improve your awareness and sensitivity to type styles, forms, and type…

Graphic Workshop EN

Billions of dollars are spent every year on promotions, and for some, the payoff is huge. The key is creating promotions that cut through the clutter to delight, astound, amuse, shock, and touch one’s intended audience in a memorable and smart way. This book takes intelligent and well-crafted promotions and breaks down the essential elements in a caption-like format so the readers will get the maximum number of…

Jacob Grimm, Wilhelm Grimm Grimm's Fairy Tales EN

The Classics Reimagined series is a library of stunning collector's editions of classic novels illustrated by contemporary artists from around the world. Each artist offers his or her own unique, visual interpretation of the most well-loved, widely read, and avidly collected literature from renowned authors. From Grimm's Fairy Tales to The Wonderful Wizard of Oz and from Edgar Allen Poe to Sir Arthur Conan Doyle,…

Wilhelm Grimm, Jacob Grimm Grimm's Fairy Tales

French artist Yann Legendre takes readers on a beautiful journey through the classic stories of the brothers Grimm with his superbly illustrated insight. These stories take on a whole new meaning when accompanied by Legendre's mystical, colorful interpretations; you've never seen illustrations of Cinderella or The Frog King like this before! The Classics Reimagined series is a library of stunning collector's…

Hotel Spaces EN

Hotel owners and designers recognize that the range of style options now available to appeal to hotel customers is not only endless but that creativity and distinction in this area of the hotel business is essential to success. Everyday, hotel owners give more and more freedom to today's most recognized architects and designers to create looks that are unique and make a personal statement about the hotel’s clientel.…

Stanley Hainsworth Idea-ology EN

Great design is something that makes you pause and think. That's because there is a pure concept behind that design. Without a strong concept, design is merely an arrangement of elements within the parameters of a given format, resulting in design that is purely decorative. Void of the inspiration that makes design transcendent, the audience is left disengaged and intellectually/emotionally indifferent. Stanley…

Identity Design Sourcebook EN

Section One: How to land, work with, and keep large corporate clients Corporate design projects are some of the most lucrative and highly sought after graphic design projects available. This section explores the important role graphic design plays as part of a strategy for big business success and offers designers business-smart information on how to land, work with, and keep, large corporate clients—no matter what…

David Airey Identity Designed

Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned ...

Indie Fonts 3 EN

If you're searching for a font that goes beyond ho-hum, this book is for you. Today's computers provide a selection of fonts that serve reasonably well for workaday letters and publications, but have become utterly boring from overuse. To attract a reader's attention, you need an original font. This third volume of Indie Fonts provides a showcase collection of 1,600 new fonts from today's hottest digital type…

Rockport (180 kníh )