Popis knihy

100 Habits of Successful Publication Designers explores the creative process behind making beautiful and effective magazines, journals, books, and other publications. Drawing on the wisdom of more than three dozen designers, illustrators, commentators and critics, including those working on mainstream magazines, labor-of-love literary journals, coffee table books, novels, award-winning newspapers, start-ups, specialty publications, and more, 100 Habits of Successful Publication Designers features an in-depth exploration of the creative and editorial mind. The book offers wisdom, advice, tips, and dos and don’ts, as it delves into both the passionate drives and pragmatic concerns behind the creation of publications that meet strategic and creative goals.ä Special sections dig deep into several aspects of publication design, including deconstructing a spread, working with illustrators, before-and-after redesign, the importance of covers, and what the future of publication design may hold. For anyone interested in print design, this book brings insight and understanding to the unique demands of using great design to enhance the printed page.