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Robert Cialdini (2 knihy)

Mriežka Zoznam
Knihy od autora ihneď na predaj
  • Pre-Suasion EN
    Robert Cialdini Pre-Suasion EN

    Influence established Cialdini as the world's foremost authority on the science of persuasion, winning plaudits from such figures as Dan Pink, Chip Heath and Tom Peters. In Pre-suasion, Cialdini builds on his investigations into the subtle world of influence to reveal that the best persuaders succeed not only because of what they say or how they say it, but because of what they do in the moment before they deliver…

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  • Pre-Suasion EN
    Robert Cialdini Pre-Suasion EN

    When it comes to persuasion, success can begin before you say a word. In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn’t just what we say or how we say it that counts, but also what goes on in the moments before we speak.This is the world of ‘pre-suasion’, where…

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