Magnus Resch (2 knihy)
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Magnus Resch Management of Art Galleries EN
The art world is tough, the rules are a mystery, and only the lucky few make money’ – so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art…
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Magnus Resch Management of Art Galleries
The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders...
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