Eva Minguet Camara (2 knihy)
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Josep Maria Minguet, Eva Minguet Camara Designing Corporate Identity EN
This is a superbly illustrated resource on corporate identity design for those needing a little inspiration. Corporate identity showcases the very essence of a company or organization. It defines how people will think about a company, its products and services. So getting it right is one the biggest challenges in design. Designing Corporate Identity brings together some of the most creative and innovative ideas in…
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Eva Minguet Camara Stunning Advertising EN
STUNNING ADVERTISING, is a hard-hitting book on publicity. Remembering such as the Benetton campaigns some years ago, a company which opted for publicity without taboos in which we were presented with images opposing aids, hunger, and racism... we thought of doing this book. Selecting only those campaigns which provoked a sensation in the way we act. Those which leave us speechless, or those which bring out a smile,…
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