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Dave Trott (3 knihy)

Mriežka Zoznam
Knihy od autora ihneď na predaj
  • One Plus One Equals Three EN
    Dave Trott One Plus One Equals Three EN

    A masterclass in how to be more creative, from one of the world's true advertising greats.How do you make something out of nothing?One Plus One Equals Three goes straight to the heart of the creative impulse. Combining Dave Trott's disctinctive, almost Zen-like storytelling, humour and practical advice, its collection of provocative anecdotes and thought experiments are designed to light a fire under your own…

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  • One Plus One Equals Three
    Dave Trott One Plus One Equals Three

    How do you make something out of nothing?Up your game with this masterclass in creative thinking. Combining Dave Trott's distinctive, almost Zen-like storytelling, humour and practical advice, One Plus One Equals Three is a collection of provocative anecd

    Detail
  • Predatory Thinking EN
    Dave Trott Predatory Thinking EN

    Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies. Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book…

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