This book has a simple objective: to explore, illustrate and define a new set of rules for brand behavior in the digital age. Almost overnight, and throughout the world, brands have been forced into a radical rethink...

• Knihapevná väzba
  36,38 €

  -5 %

  Viac ako 30 dní

Opatrne kráčala na pódium. Od dojatia jej vyhŕkli slzy. Cítila, ako ju niečie ruky posúvajú do stredu javiska a ako jej reflektor páli do zaslzených očí. V jednej ruke sa jej ocitla sklenená soška a Tadeusz so širokým úsvmevom je podával zlatý palubný lís

• Knihabrožovaná väzba
  11,64 €

  -3 %

  Do 3 – 4 dní

Claude C. Hopkins (1866–1932) was one of the great advertising pioneers. He believed advertising existed only to sell something and should be measured and justified by the results it produced...

• Knihapevná väzba
  23,43 €

  Viac ako 30 dní

Chris má schopnosť vidieť budúcnosť a ovplyvňovať ju. So svojím nadaním môže odvrátiť nebezpečenstvo, ktoré hrozí celému svetu. Osud mu však prichystal ťažkú skúšku…

• DVD film
  Vypredané

David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything...

• Knihabrožovaná väzba
  14,95 €

  Viac ako 30 dní

Moderná interaktívna technológia, Next One World, sa v príbehu stáva bežnou súčasťou reálneho života a ponúka možnosti, ktoré sú dnes ešte utópiou. Ján, hlavný hrdina príbehu, je obyčajný chlapec, ktorý hneď po strednej musel...

• E-knihaEPUBMOBI
  5,95 €

  Ihneď na stiahnutie

Marcia Brett tells her friend Janet that the old, broken-down house next door, which they always thought was empty and abandoned, is apparently not so. An old, veiled woman lives there, and so does a pretty, blond girl of about their age. They discover

• AudioknihaMP3 na stiahnutie
  10,99 €

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Woman on woman. Man on man. Bisexuality. Flexible. Queer. Some people have never questioned whether or not they’re gay. Others are in a straight marriage with kids when suddenly the mere thought of their best friend makes their nipples erect,

• AudioknihaMP3 na stiahnutie
  5,99 €

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The dead body of a strange woman is found in an empty house next door to Amelia Butterworth, a single old lady with a formidable curiosity and lots of free time. When Detective Gryce gets on the case, he has a hard time persuading her to mind her own bus

• AudioknihaMP3 na stiahnutie
  16,99 €

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Over the last 100 years, technology has changed our world. Over the next decade it will transform our reality...

• Knihabrožovaná väzba
  18,94 €

  -14 %

  Predobjednávka,
  vychádza o štyri dni

If the future is going to be creative, then Hegarty on Advertising points you in the right direction. Written by one of the world’s legendary advertising men...

• Knihabrožovaná väzba
  21,12 €

  -4 %

  Na sklade 1 ks

The first survey of Richard Avedon’s influential advertising work. Richard Avedon was one of the most sought-after and influential advertising photographers in America from the 1940s to the beginning of the 21st century, ...

• Knihapevná väzba
  104,83 €

  -5 %

  Na sklade 1 ks

More than a means of moving merchandise, advertising has been increasingly recognized not only as an art form all of its own, but also as a defining element of popular culture...

• Knihabrožovaná väzba
  68,02 €

  -5 %

  Viac ako 30 dní

The advertising industry is in a state of flux. In an age where we can choose what media we consume the traditional channels of TV, press and poster are no longer always the most appropriate for a brand to reach its target audience...

• Knihabrožovaná väzba
  59,89 €

  -5 %

  Viac ako 30 dní

STUNNING ADVERTISING, is a hard-hitting book on publicity. Remembering such as the Benetton campaigns some years ago, a company which opted for publicity without taboos in which we were presented with images opposing aids, hunger, and racism...

• Knihabrožovaná väzba
  26,86 €

  -5 %

  Viac ako 30 dní

Award-Winning Graphic Design an important feature for a book that professes to educate students about the aesthetics of advertising design and production.

• Knihabrožovaná väzba
  71,50 €

  Viac ako 30 dní

Druhé vydanie: slovníček so slovami v esperante, ktoré sa bežne Slovák (ale aj Čech) nemusí učiť, ale rozumie im hneď po prvej lekcii. Zoznam 4230 slov - internacionalizmov, ktoré sú rovnaké alebo veľmi podobné v slovenčine a v esperante...

• Kniha
  2,00 €

  Do 14 – 19 dní

Taking a second look at advertising campaigns: revealing reproductions, trumpeting creativity, and inspiring all to look just a little closer. Books about advertising are supposed to be a source of...

• Knihapevná väzba
  47,60 €

  -5 %

  Na sklade 1 ks

Anne Larsen shows Roland a picture of Uwe Finch, and Roland recognises some of his features. Something about the eyes being so close together. But surely it cannot be the man it resembles, as he died years ago in a hotel fire. When a fingerprint determ

• AudioknihaMP3 na stiahnutie
  5,99 €

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Žijeme v Česku, umíme česky vede přístupnou a záživnou formou od základních pojmů k osvojení kompletní české gramatiky. Slouží tedy i jako stručná mluvnice českého jazyka. Každá lekce obsahuje úvodní text, gramatická a...

• Knihabrožovaná väzba
  22,35 €

  -5 %

  Viac ako 30 dní